Sep
28

Millennials: Attracting Cobb’s Next Generation of Leaders

At a recent Cobb Chamber event, I shared my perspectives as a local business leader on how Cobb County is attracting and cultivating the next generation of leaders. The county has a legacy of leadership, and it’s one we hope to continue through the recent influx of millennials and the overall boom in economic activity.

From 2010 to 2015, the millennial population in the Cumberland area alone has increased by about 32 percent, making this the fastest growing millennial population in metro Atlanta. Cobb County has also been ranked one of the top millennial suburbs based on the number of millennial residents, job opportunities, and access to housing, restaurants and other nearby entertainment venues.

Drawing from these data points and my personal experience, here’s why Cobb County is a great place for millennials to work, live and play.

Work: Business is booming, and opportunities are endless for the millennial workforce. According to the Cobb Chamber’s 2016 Economic Development Guide, the county created and retained nearly 5,225 jobs with an estimated $313 million in new investments in 2015. Comcast, The Home Depot, RaceTrac, The Weather Channel and now the Atlanta Braves all call Cobb home, and so does Gas South. In 2006, we selected Cobb’s Cumberland area for our headquarters, and we continue to grow where we’re planted. In 2014, we extended our lease through 2025 and doubled our office space to accommodate our growth as we insourced our customer care team. Within the walls of our organization, 40 percent of our workforce falls in the millennial cohort.

Live: With a cost of living below the national average, there’s no shortage of affordable housing options in Cobb. With its recreational amenities, rich arts community, top-notch educational institutions and transportation options, the Cobb County lifestyle is luring millennials, including many of our team members. Since 2013, 6,800 new residential units are either under construction or awaiting zoning approval. Many of these new projects involve mixed-use developments, such as The Battery Atlanta and Jamestown’s Riverview Landing, which make it easier than ever for millennial residents to have it all in a close proximity to where they live and work.

Play: For millennials that work hard and play hard, Cobb boasts more than 100 parks, the Cobb Energy Centre and plenty of local spots to meet up with friends. Not to mention, SunTrust Park and The Battery Atlanta, which are arguably the most notable projects in Cobb’s history. The new developments are already attracting quality investment. Improvements are underway to address traffic concerns and increase walkability, in addition to the benefits of increasing the tax base and creating new jobs.  From The Coca-Cola Roxy Theatre and King’s Bowling alley, to chef-driven restaurant concepts by Ford Fry and Linton Hopkins, it’s not news breaking to say that this will be a go-to destination.

Gas South is fortunate to have made Cobb County our home for our first 10 years business, and we are even more bullish as we enter our second decade as a corporate citizen.

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